
With this project, and following the wishes of the hotel management and owners, this building was customised to renew its image so the hotel would stand out among the other hotels built in the popular area at Playamar in Torremolinos.
This is why the most was made of the vertical façade to convert it in a 40-metre vertical light emitter which can be seen from several places along the promenade, the sea and the beach. In this case, the light projections are based on a yearly programme with a self-sufficient system with multiple sensors.
The goal is to renovate the hotel’s image and to create a customised work with its own identity.